THE VISION

Timothy Eaton, patriarch of Canada's first family of retail, had a vision to create the world's greatest department store, Eaton's College Street in Toronto.  The monumental complex was to cover a full city block and include a 38-storey office tower, making it the most ambitious real estate development in North America until the opening of the Rockefeller Center in New York, several years later.


The complex's first phase, proudly standing today on the southwest corner of Yonge and College Streets, opened its doors on October 30, 1930.  Sadly, due to the Great Depression and the onset of World War II, it was the only phase completed.  Utilizing Canadian materials created by local artisans, the building showcased the latest in design and technology and elevated Toronto's social and cultural landscape.  The highlight of the project would be, without exception, the Seventh Floor.



Pictures Courtesy of Toronto Archive